{"id":17771,"date":"2026-02-04T15:24:43","date_gmt":"2026-02-04T14:24:43","guid":{"rendered":"https:\/\/base.com\/fr-FR\/blog\/?p=17771"},"modified":"2026-02-04T15:24:43","modified_gmt":"2026-02-04T14:24:43","slug":"performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect","status":"publish","type":"post","link":"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/","title":{"rendered":"Performance marketplace : Base.com au rendez-vous de la 7\u1d49 \u00e9dition de Marketplace Connect"},"content":{"rendered":"<div id=\"model-response-message-contentr_f8f9f5135d7eb60b\" class=\"markdown markdown-main-panel stronger enable-updated-hr-color preserve-whitespaces-in-response\" dir=\"ltr\" aria-live=\"off\" aria-busy=\"false\">\n<p data-path-to-node=\"0\">\u00c0 l\u2019occasion de la 7\u1d49 \u00e9dition de <a href=\"https:\/\/www.marketplaceconnect.fr\/\" target=\"_blank\" rel=\"noopener\"><b data-path-to-node=\"3\" data-index-in-node=\"33\">Marketplace Connect<\/b>,<\/a> l\u2019\u00e9v\u00e9nement incontournable d\u00e9di\u00e9 \u00e0 la performance marketplace, <a href=\"https:\/\/base.com\/fr-FR\/home\/\" target=\"_blank\" rel=\"noopener\"><b data-path-to-node=\"3\" data-index-in-node=\"116\">Base.com<\/b> <\/a>sera pr\u00e9sent pour accompagner les e-commer\u00e7ants, retailers et marques dans l\u2019optimisation op\u00e9rationnelle de leur activit\u00e9 marketplaces.<\/p>\n<blockquote>\n<p data-path-to-node=\"4,0\">\ud83d\udccd <b data-path-to-node=\"4,0\" data-index-in-node=\"3\">\u00c9v\u00e9nement<\/b> ouvert aux marques, retailers et e-commer\u00e7ants<br \/>\n\ud83d\uddd3\ufe0f les 10 &amp; 11 f\u00e9vrier 2026 | Paris, Salons d&#8217;Aveyron<\/p>\n<\/blockquote>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table des mati\u00e8res<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#En_2026_la_performance_marketplace_est_devenu_un_sujet_dexecution\" >En 2026, la performance marketplace est devenu un sujet d\u2019ex\u00e9cution<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#Basecom_Le_moteur_de_votre_expansion_e-commerce\" >Base.com : Le moteur de votre expansion e-commerce<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#i\" >&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#i-2\" >&nbsp;<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#Pourquoi_rencontrer_Basecom_lors_de_cet_evenement\" >Pourquoi rencontrer Base.com lors de cet \u00e9v\u00e9nement ?&nbsp;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#%E2%9C%94%EF%B8%8F_Demonstrations_live_sur_le_stand_%F0%9F%92%BB\" >\u2714\ufe0f D\u00e9monstrations live sur le stand \ud83d\udcbb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#%E2%9C%94%EF%B8%8F_Business_meetings_personnalises_%F0%9F%93%85\" >\u2714\ufe0f Business meetings personnalis\u00e9s \ud83d\udcc5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#%E2%9C%94%EF%B8%8F_Le_Workshop_Client_a_ne_pas_manquer_Le_retour_dexperience_Briconord_%F0%9F%8E%99%EF%B8%8F\" >\u2714\ufe0f Le Workshop Client \u00e0 ne pas manquer : Le retour d&#8217;exp\u00e9rience Briconord \ud83c\udf99\ufe0f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#%E2%9C%94%EF%B8%8F_Un_temps_fort_de_networking_pour_lecosysteme_marketplaces_%F0%9F%8C%90\" >\u2714\ufe0f Un temps fort de networking pour l\u2019\u00e9cosyst\u00e8me marketplaces \ud83c\udf10<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#i-3\" >&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/base.com\/fr-FR\/blog\/performance-marketplace-base-com-au-rendez-vous-de-la-7%e1%b5%89-edition-de-marketplace-connect\/#FAQ_Basecom_a_Marketplace_Connect_2026\" >FAQ ; Base.com \u00e0 Marketplace Connect 2026<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 data-path-to-node=\"13\"><span class=\"ez-toc-section\" id=\"En_2026_la_performance_marketplace_est_devenu_un_sujet_dexecution\"><\/span>En 2026, la performance marketplace est devenu un sujet d\u2019ex\u00e9cution<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-path-to-node=\"14\">Publier des offres, ouvrir de nouveaux canaux ou lancer une marketplace suppl\u00e9mentaire ne suffit plus. Aujourd&#8217;hui, la diff\u00e9rence se joue <b data-path-to-node=\"14\" data-index-in-node=\"134\">apr\u00e8s la vente<\/b>.<\/p>\n<p data-path-to-node=\"15\">La rentabilit\u00e9 d\u00e9pend d\u00e9sormais de votre capacit\u00e9 \u00e0 orchestrer les flux, \u00e0 fiabiliser les stocks et \u00e0 tenir les d\u00e9lais de livraison, m\u00eame en p\u00e9riode de forte croissance. C\u2019est pr\u00e9cis\u00e9ment cette r\u00e9ponse op\u00e9rationnelle que les marchands viennent chercher \u00e0 Marketplace Connect.<\/p>\n<h2 data-path-to-node=\"8\"><span class=\"ez-toc-section\" id=\"Basecom_Le_moteur_de_votre_expansion_e-commerce\"><\/span>Base.com : Le moteur de votre expansion e-commerce<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-start=\"1978\" data-end=\"2139\">Pour r\u00e9pondre aux exigences croissantes des marketplaces, Base.com s\u2019impose comme une plateforme de centralisation et d\u2019automatisation des op\u00e9rations e-commerce.<\/p>\n<p data-start=\"2141\" data-end=\"2207\">Avec plus de <strong>1 700 int\u00e9grations,<\/strong> la solution connecte nativement :<br \/>\n&#8211; vos CMS (<a href=\"https:\/\/base.com\/fr-FR\/integrations\/shopify\/\">Shopify<\/a>, <a href=\"https:\/\/base.com\/fr-FR\/integrations\/woocommerce\/\">WooCommerce<\/a>, <a href=\"https:\/\/base.com\/fr-FR\/integrations\/prestashop\/\" target=\"_blank\" rel=\"noopener\">PrestaShop<\/a>&#8230;)<br \/>\n&#8211; vos marketplaces (Amazon, Cdiscount, Kaufland, TikTok Shop\u2026),<br \/>\n&#8211; vos ERP,<br \/>\n&#8211; vos partenaires logistiques.<\/p>\n<p>Base.com devient ainsi la tour de contr\u00f4le de votre organisation pour piloter votre <strong data-start=\"2447\" data-end=\"2488\">performance e-commerce et marketplace<\/strong> dans la dur\u00e9e.<\/p>\n<p>&nbsp;<\/p>\n<h3 data-start=\"2505\" data-end=\"2576\"><span class=\"ez-toc-section\" id=\"i\"><\/span>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h3 data-start=\"2505\" data-end=\"2576\"><span class=\"ez-toc-section\" id=\"i-2\"><\/span>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-start=\"2505\" data-end=\"2576\">V\u00e9ritable tour de contr\u00f4le, Base.com articule 4 outils robustes pour piloter efficacement un e-commerce multicanal, de la cr\u00e9ation du catalogue \u00e0 la livraison client, sans rupture ni sur-vente :<\/p>\n<ul>\n<li><a href=\"https:\/\/base.com\/fr-FR\/fonctions\/gestion-de-produits\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\"><strong data-start=\"2580\" data-end=\"2587\">PIM<\/strong><\/span><\/a><br data-start=\"2587\" data-end=\"2590\">Centralisation et diffusion de vos donn\u00e9es produits pour garantir la qualit\u00e9 et la coh\u00e9rence de vos catalogues marketplaces.<\/li>\n<li data-start=\"2718\" data-end=\"2869\">\n<p data-start=\"2720\" data-end=\"2869\"><span style=\"color: #3366ff;\"><strong data-start=\"2720\" data-end=\"2747\">Stock Sync &amp; outil Feed<\/strong><\/span><br data-start=\"2747\" data-end=\"2750\">Synchronisation temps r\u00e9el pour \u00e9viter la sur-vente, r\u00e9duire les ruptures et s\u00e9curiser votre performance marketplace.<\/p>\n<\/li>\n<li data-start=\"2718\" data-end=\"2869\">\n<p data-start=\"2720\" data-end=\"2869\"><span style=\"color: #3366ff;\"><strong data-start=\"2873\" data-end=\"2880\"><a href=\"https:\/\/base.com\/fr-FR\/fonctions\/gestion-de-commandes\/\" target=\"_blank\" rel=\"noopener\">OMS<\/a><br \/>\n<\/strong><\/span>Orchestration intelligente des commandes multi-canaux et multi-entrep\u00f4ts selon vos r\u00e8gles m\u00e9tier.<\/p>\n<\/li>\n<li data-start=\"2984\" data-end=\"3100\">\n<p data-start=\"2986\" data-end=\"3100\"><a href=\"https:\/\/base.com\/fr-FR\/fonctions\/wms\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\"><strong data-start=\"2986\" data-end=\"2993\">WMS<\/strong><\/span><\/a><br data-start=\"2993\" data-end=\"2996\">Optimisation de la pr\u00e9paration, du picking et de l\u2019exp\u00e9dition pour tenir vos engagements de livraison.<\/p>\n<\/li>\n<\/ul>\n<h2 data-path-to-node=\"16\"><span class=\"ez-toc-section\" id=\"Pourquoi_rencontrer_Basecom_lors_de_cet_evenement\"><\/span>Pourquoi rencontrer Base.com lors de cet \u00e9v\u00e9nement ?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p data-path-to-node=\"17\">Les marques et retailers font face \u00e0 une r\u00e9alit\u00e9 complexe : multiplication des canaux et marketplaces, stocks dispers\u00e9s et d\u00e9pendance critique \u00e0 des processus manuels ou des fichiers Excel. Notre objectif est clair : <b data-path-to-node=\"16\" data-index-in-node=\"201\">s\u00e9curiser votre ex\u00e9cution post-commande<\/b> et rendre votre organisation e-commerce r\u00e9ellement scalable.<\/p>\n<h3 data-path-to-node=\"18\"><span class=\"ez-toc-section\" id=\"%E2%9C%94%EF%B8%8F_Demonstrations_live_sur_le_stand_%F0%9F%92%BB\"><\/span><span style=\"color: #3366ff;\"><b>\u2714\ufe0f<\/b> D\u00e9monstrations live sur le stand <\/span>\ud83d\udcbb<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p data-path-to-node=\"18\">Nos \u00e9quipes vous montreront comment piloter toute votre activit\u00e9 depuis un seul outil unifi\u00e9. Centralisation des commandes multi-canaux, synchronisation des stocks multi-entrep\u00f4ts, routage automatique selon vos r\u00e8gles m\u00e9tier, pr\u00e9paration et exp\u00e9dition sans ressaisie. Une d\u00e9monstration concr\u00e8te de ce que signifie un logiciel e-commerce unifi\u00e9, orient\u00e9 performance marketplace.<\/p>\n<h3 data-path-to-node=\"20\"><span class=\"ez-toc-section\" id=\"%E2%9C%94%EF%B8%8F_Business_meetings_personnalises_%F0%9F%93%85\"><\/span><span style=\"color: #3366ff;\"><b>\u2714\ufe0f<\/b> Business meetings personnalis\u00e9s \ud83d\udcc5<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"query-text-line ng-star-inserted\">Tout au long de l\u2019\u00e9v\u00e9nement, vous pourrez \u00e9changer avec nos \u00e9quipes lors de rendez-vous personnalis\u00e9s et anticiper vos besoins e-commerce.<br \/>\n<strong>Objectif :<br \/>\n<\/strong>&#8211; analyser vos flux actuels,<br \/>\n&#8211; comprendre votre organisation marketplace,<br \/>\n&#8211; identifier vos points de friction op\u00e9rationnels,<br \/>\n&#8211; d\u00e9finir des leviers d\u2019automatisation et de productivit\u00e9.<\/p>\n<h3 data-path-to-node=\"22\"><span class=\"ez-toc-section\" id=\"%E2%9C%94%EF%B8%8F_Le_Workshop_Client_a_ne_pas_manquer_Le_retour_dexperience_Briconord_%F0%9F%8E%99%EF%B8%8F\"><\/span><span style=\"color: #3366ff;\"><b>\u2714\ufe0f Le W<\/b>orkshop Client \u00e0 ne pas manquer : Le retour d&#8217;exp\u00e9rience Briconord \ud83c\udf99\ufe0f<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"query-text-line ng-star-inserted\">Temps fort de l\u2019\u00e9dition 2026 ! d\u00e9couvrez comment <b data-path-to-node=\"23\" data-index-in-node=\"49\">Briconord<\/b> (sp\u00e9cialiste de l&#8217;am\u00e9nagement de la maison) a centralis\u00e9 l\u2019ensemble de son activit\u00e9 e-commerce et de sa logistique gr\u00e2ce Base.com<\/p>\n<p><b>&#8211; Quand ?<\/b><span style=\"font-weight: 400;\"> Mercredi 11 f\u00e9vrier \u00e0 10h50. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><b>&#8211; Intervenants : <\/b><span style=\"font-weight: 400;\">Antoine Berthonneau (Groupe Briconord) &amp; Corentin Pic (Base.com).&nbsp;<\/span><b><br \/>\n<\/b><b>&#8211; Enjeux :<\/b><span style=\"font-weight: 400;\"> Centralisation des flux de vente, gestion du catalogue sur les marketplaces et optimisation de la cha\u00eene logistique pour soutenir la croissance internationale.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">&#8211; <\/span><b>B\u00e9n\u00e9fices :<\/b><span style=\"font-weight: 400;\"> Un workshop orient\u00e9 &#8220;terrain&#8221; sur la structuration des r\u00e8gles logistiques et les b\u00e9n\u00e9fices op\u00e9rationnels obtenus.<\/span><\/p>\n<h3 class=\"query-text-line ng-star-inserted\"><span class=\"ez-toc-section\" id=\"%E2%9C%94%EF%B8%8F_Un_temps_fort_de_networking_pour_lecosysteme_marketplaces_%F0%9F%8C%90\"><\/span><span style=\"color: #3366ff;\">\u2714\ufe0f Un temps fort de networking pour l\u2019\u00e9cosyst\u00e8me marketplaces \ud83c\udf10<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p class=\"query-text-line ng-star-inserted\">Marketplace Connect est \u00e9galement l\u2019occasion d\u2019\u00e9changer avec l\u2019ensemble des acteurs de l\u2019\u00e9cosyst\u00e8me. Profitez de ce cadre id\u00e9al pour \u00e9changer avec les logisticiens, \u00e9diteurs et marketplaces afin de construire votre feuille de route pour l&#8217;ann\u00e9e 2026.<\/p>\n<p><b data-path-to-node=\"27\" data-index-in-node=\"0\">Pr\u00eat \u00e0 passer \u00e0 la vitesse sup\u00e9rieure pour 2026 ?<\/b><br \/>\n\ud83d\udc49 <b data-path-to-node=\"27\" data-index-in-node=\"54\">R\u00e9servez votre place pour Marketplace Connect et venez nous rencontrer !<\/b><\/p>\n<p><a class=\"fasc-button fasc-size-xlarge fasc-type-flat fasc-rounded-medium fasc-style-bold\" style=\"background-color: #2f78de; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.marketplaceconnect.fr\/embed?url=https:%2F%2Fattendees.marketplaceconnect.fr%2FembedRegistrationForm%2F%3FregistrationFormId%3D68020bb197479eb05a42f56b&amp;page=visitor\">Votre entr\u00e9e \u00e0 l&#8217;\u00e9v\u00e9nement 2026<\/a><\/p>\n<hr data-path-to-node=\"24\">\n<h3 data-path-to-node=\"25\"><span class=\"ez-toc-section\" id=\"i-3\"><\/span>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h3 data-path-to-node=\"25\"><span class=\"ez-toc-section\" id=\"FAQ_Basecom_a_Marketplace_Connect_2026\"><\/span><strong><span style=\"color: #3366ff;\">FAQ ; Base.com \u00e0 Marketplace Connect 2026<\/span><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul data-path-to-node=\"26\">\n<li>\n<p data-path-to-node=\"26,0,0\"><b data-path-to-node=\"26,0,0\" data-index-in-node=\"0\">\u00c0 qui s\u2019adresse cet \u00e9v\u00e9nement ?<\/b> Aux marques, e-commer\u00e7ants et retailers qui souhaitent am\u00e9liorer durablement leur performance marketplace gr\u00e2ce \u00e0 une meilleure organisation op\u00e9rationnelle (stocks, commandes, logistique, automatisation).<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"26,1,0\"><b data-path-to-node=\"26,1,0\" data-index-in-node=\"0\">Que vais-je apprendre lors des d\u00e9monstrations Base.com ?<\/b> Comment centraliser et automatiser l\u2019ensemble du cycle de vie d\u2019une commande marketplace, du clic client \u00e0 l\u2019\u00e9tiquette de transport, afin d\u2019am\u00e9liorer la fiabilit\u00e9 et la productivit\u00e9.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"26,2,0\"><b data-path-to-node=\"26,2,0\" data-index-in-node=\"0\">Le workshop avec Briconord est-il th\u00e9orique ?<\/b> Non. Il s\u2019agit d\u2019un retour d\u2019exp\u00e9rience 100 % op\u00e9rationnel, bas\u00e9 sur des probl\u00e9matiques r\u00e9elles et des gains concrets de performance.<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"26,3,0\"><b data-path-to-node=\"26,3,0\" data-index-in-node=\"0\">Comment s&#8217;inscrire ?<\/b> L\u2019\u00e9v\u00e9nement est gratuit. Il suffit de s\u2019enregistrer via le lien officiel ci-dessous.<\/p>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"27\"><b> \ud83d\udc49 <a href=\"https:\/\/www.marketplaceconnect.fr\/embed?url=https:%2F%2Fattendees.marketplaceconnect.fr%2FembedRegistrationForm%2F%3FregistrationFormId%3D68020bb197479eb05a42f56b&amp;page=visitor\">Inscrivez-vous d\u00e8s maintenant.<\/a><\/b><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00c0 l\u2019occasion de la 7\u1d49 \u00e9dition de Marketplace Connect, l\u2019\u00e9v\u00e9nement incontournable d\u00e9di\u00e9 \u00e0 la performance marketplace, Base.com sera pr\u00e9sent pour accompagner les e-commer\u00e7ants, retailers et marques dans l\u2019optimisation op\u00e9rationnelle de leur activit\u00e9 marketplaces. \ud83d\udccd \u00c9v\u00e9nement ouvert aux marques, retailers et e-commer\u00e7ants \ud83d\uddd3\ufe0f les 10 &amp; 11 f\u00e9vrier 2026 | Paris, Salons d&#8217;Aveyron En 2026, la [&hellip;]<\/p>\n","protected":false},"author":108,"featured_media":17753,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[366],"tags":[],"authors":[],"class_list":["post-17771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","market-worldwide"],"acf":[],"featured_image_src":"https:\/\/base.com\/fr-FR\/blog\/wp-content\/uploads\/2026\/02\/Marketplace_connect_basecom.webp","author_info":{"display_name":"Manal Larhrib","author_link":"https:\/\/base.com\/fr-FR\/blog\/author\/manal-larhrib\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Performance marketplace : Base.com \u00e0 Marketplace Connect 2026<\/title>\n<meta name=\"description\" content=\"Base.com sera pr\u00e9sent \u00e0 Marketplace Connect pour 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