{"id":17537,"date":"2025-08-15T10:45:25","date_gmt":"2025-08-15T13:45:25","guid":{"rendered":"https:\/\/base.com\/pt-BR\/blog\/?p=17537"},"modified":"2025-12-17T12:21:07","modified_gmt":"2025-12-17T15:21:07","slug":"base-news-destaques-da-semana-33","status":"publish","type":"post","link":"https:\/\/base.com\/pt-BR\/blog\/base-news-destaques-da-semana-33\/","title":{"rendered":"Base News | Destaques da Semana 33"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Frete Gr\u00e1tis no Mercado Livre: Regras, Custos e Dicas para Vender Mais<\/h2>\n\n\n\n<p>O frete gr\u00e1tis \u00e9 um dos benef\u00edcios mais valorizados pelos compradores no Mercado Livre. Sempre que voc\u00ea inclui essa vantagem nos seus an\u00fancios, as chances de venda aumentam.<\/p>\n\n\n\n<p>No entanto, \u00e9 importante entender como ele funciona e em quais casos \u00e9 poss\u00edvel oferec\u00ea-lo sem prejudicar sua margem de lucro.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Como Funciona o Frete Gr\u00e1tis<\/h3>\n\n\n\n<p>Ao vender com frete gr\u00e1tis, h\u00e1 um custo de envio por unidade, que \u00e9 descontado diretamente do seu pagamento. Esse valor estar\u00e1 descrito nos detalhes de cada venda.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Quais An\u00fancios Oferecem Frete Gr\u00e1tis<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Produtos novos a partir de R$ 79<\/strong><br>Voc\u00ea pode oferecer frete gr\u00e1tis ou descontos relevantes quando a dist\u00e2ncia de envio e as dimens\u00f5es do produto permitirem. Al\u00e9m disso, h\u00e1 descontos no custo conforme a sua reputa\u00e7\u00e3o.<\/li>\n\n\n\n<li><strong>Venda combinada de v\u00e1rios produtos que somem R$ 79<\/strong><br>O comprador recebe frete gr\u00e1tis e o custo \u00e9 pago pelo Mercado Livre.<br>\u26a0\ufe0f Aten\u00e7\u00e3o: n\u00e3o se aplica a vendas no Mercado Shop e nem a produtos armazenados em locais diferentes onde seja prestado o servi\u00e7o de Envios Full.<\/li>\n\n\n\n<li><strong>Produtos novos entre R$ 19 e R$ 78,99 (entrega padr\u00e3o)<\/strong><br>Voc\u00ea oferece frete gr\u00e1tis e o Mercado Livre arca com todo o custo do envio.<\/li>\n\n\n\n<li><strong>Produtos abaixo de R$ 19<\/strong><br>O frete gr\u00e1tis \u00e9 opcional e, se oferecido, o custo ser\u00e1 totalmente por sua conta.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Alternativa ao Frete Gr\u00e1tis<\/h3>\n\n\n\n<p>Em alguns casos, pode ser mais vantajoso oferecer <strong>frete com desconto<\/strong> em vez de gratuito. A decis\u00e3o depender\u00e1 do pre\u00e7o e peso do produto e da dist\u00e2ncia do comprador.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Quanto Voc\u00ea Pagar\u00e1 Pelo Frete Gr\u00e1tis<\/h3>\n\n\n\n<p>O custo \u00e9 fixo por produto e varia conforme o peso do item e a sua reputa\u00e7\u00e3o no Mercado Livre.<br>\ud83d\udca1 Se sua reputa\u00e7\u00e3o for <strong>verde<\/strong>, \u00e9 poss\u00edvel obter at\u00e9 <strong>70% de desconto<\/strong> nesse valor.<\/p>\n\n\n\n<p>\ud83d\udcac <strong>Dica final:<\/strong> Antes de ativar o frete gr\u00e1tis, fa\u00e7a uma simula\u00e7\u00e3o considerando o pre\u00e7o do produto, peso e margem de lucro. Assim, voc\u00ea mant\u00e9m a competitividade sem comprometer os ganhos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\ud83d\udd1c&nbsp;Spoiler:&nbsp;Em breve, novas integra\u00e7\u00f5es estar\u00e3o dispon\u00edveis na Base, incluindo&nbsp;<\/strong>Posthaus, Beleza na Web, Ifood e Protheus.<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong>\ud83d\ude80<\/strong>Fique de olho nas nossas atualiza\u00e7\u00f5es semanais e se increva em nosso canal do <a href=\"https:\/\/www.youtube.com\/channel\/UCX1WLrJIzghdHBsvlS9S4uA\">youtube<\/a> para n\u00e3o perder nenhuma novidade. <\/strong><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Frete Gr\u00e1tis no Mercado Livre: Regras, Custos e Dicas para Vender Mais O frete gr\u00e1tis \u00e9 um dos benef\u00edcios mais valorizados pelos compradores no Mercado Livre. Sempre que voc\u00ea inclui essa vantagem nos seus an\u00fancios, as chances de venda aumentam. No entanto, \u00e9 importante entender como ele funciona e em quais casos \u00e9 poss\u00edvel oferec\u00ea-lo [&hellip;]<\/p>\n","protected":false},"author":105,"featured_media":17279,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[657],"tags":[869,470,684,660,810,925,926,485,685,514],"authors":[],"class_list":["post-17537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-frete-base","tag-atualizacao-sistema-base","tag-automacao","tag-automacao-e-commerce","tag-base","tag-base-integracao-marketplace","tag-base-news","tag-base-review","tag-ecommerce","tag-fluxo-de-vendas-automatizado","tag-vendas-online"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Base News | Destaques da Semana 33 - Base Blog<\/title>\n<meta name=\"description\" content=\"Frete gr\u00e1tis no Mercado Livre aumenta suas vendas, mas exige estrat\u00e9gia. 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