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Decathlon Case Study

MW Matt Weiser
1 min · 08/07

AI in Base #1: product titles, descriptions and images in minutes, not hours

Titles, descriptions, translations and product images — four things that can easily eat up a…
SL Simon Lam
6 min · 07/07

Target Plus Isn't Like Other Marketplaces. Here's How to Actually Succeed.

  Target Plus is not like other marketplaces. You cannot sign up and start selling.…
MW Matt Weiser
10 min · 22/06

Base Changelog – May 2026

Product Manager & Order Manager (OMS) API New methods for adding and retrieving locations New…
SL Simon Lam
9 min · 20/06

Do you actually need an Enterprise OMS in 2026?

If you run an ecommerce business doing meaningful volume across multiple channels, someone has probably…
MW Matt Weiser
8 min · 28/05

Base Changelog – April 2026

Product Manager & Order Manager (OMS) Automatic Actions Product Automatic Actions: select multiple warehouses for…
SL Simon Lam
11 min · 14/05

How to Sell on Walmart Marketplace: Getting Started and Growing as a Seller

Walmart Marketplace · Seller guide How to sell on Walmart Marketplace in 2026. A complete…
MW Matt Weiser
16 min · 13/05

What Is a Good E-Commerce Efficiency Score for Home & Garden Retailers?

Home and garden e-commerce is one of the hardest categories to scale efficiently. A retailer…
SL Simon Lam
8 min · 13/05

Tackling TikTok Shop: Strategies for Viral Success with Unsociable

TikTok is no longer just a Gen-Z dancing app; it has rapidly evolved into a…
SL Simon Lam
6 min · 06/05

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