Sell More, Sell Smarter, in the Children’s Products Category

Selling online in the children’s sector can be demanding—diverse product ranges, multi-item bundles, and seasonal sales peaks are all part of the game. Base.com automates, simplifies, and streamlines each of these areas, giving you complete control over your sales process. Our platform makes every aspect of running an online shop for toys, board games, and children’s products more efficient. Discover a solution that connects all your sales channels in one place, so you can focus on growing your business.

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A Platform Designed For The Children’s Products Category

A Diverse Product Range

The children’s sector covers a huge range of products, from toys and clothing to hygiene items and car seats, each requiring a different approach to storage, order picking, and shipping. Base.com helps you stay on top of this variety. Configure picking scenarios for anything from simple orders to multi-step picking for baskets, pallets, or assembly lines. During packing, an assistant can select the right carton size and automatically print the necessary documents (invoice, receipt, and label). The platform can operate as a standalone WMS or integrate seamlessly with your existing warehouse management platform.

Completeness of Multi-Item Sets

Many children’s products come in multiple parts, and ensuring the customer receives a complete set is essential. Base.com lets you define kits and requires scanning of each component during picking, guaranteeing nothing is missed. For larger sets, we support bundling—so you can offer, for example, an entire nursery set (cot, changing table, bedding) as a single product listing, while the platform breaks it down into its individual components. The platform also reminds you to include any necessary documents. Plus, you can attach a PDF assembly guide or a link to a video in the post-purchase email.

Fluctuating Demand

Children’s product sales can be unpredictable, influenced by seasons, trends, and promotions. You need to handle sudden volume spikes without compromising on service quality. Base.com automates key processes (picking, packing, document generation, and shipping). During off-season, with the help of Base Connect, you can bypass your own warehouse and ship directly from the wholesaler or manufacturer to the customer. This saves time and reduces storage costs during quieter periods.

Multi-Channel Selling

Do you sell through your own online shop as well as on Amazon, eBay, and other marketplaces? Managing orders across multiple platforms can be chaotic and costly. Base.com consolidates all orders into one place, eliminating duplicate work and reducing errors. You have full control over every order without unnecessary complications.

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Sell Where Your Customers Are

Integrate Your Sales With The Biggest Platforms

Amazon The world's largest shopping platform—perfect for selling toys, games, and school supplies across the UK and beyond. The Toys & Games category alone generates billions in annual revenue.

eBay A top destination for UK shoppers looking for toys, games, and school supplies. Board games, creative play sets, and back-to-school items sell exceptionally well here, especially during the summer, holiday, and back-to-school seasons.

Etsy A go-to for sellers of personalised and handmade products: custom toys, creative kits, and crafts. Etsy is a great gateway for international expansion, with a large portion of orders coming from customers outside the UK.

OnBuy A fast-growing UK-based marketplace that attracts customers searching for toys, games, and other children’s products. With its focus on fair pricing and seller support, OnBuy is an excellent platform for expanding your reach in the UK market.

E-Commerce with Full Support

Competitive Prices Without the Effort

Want to always stay one step ahead of the competition? Price automation in Base.com lets you respond dynamically to competitor price changes. Keep your offers attractive, increase sales, and win customers. The tool ensures your prices are always up-to-date, profitable, and aligned with your business goals. It’s a simple yet powerful tool for anyone looking to stay competitive in e-commerce.

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Intuitive Returns in Your E-Commerce

Managing returns from multiple platforms, restocking inventory, invoice adjustments, and refunds—these are just some of the improvements you’ll find for free in Base.com. We offer a comprehensive, automated solution that streamlines the returns process from start to finish. Provide customers with a return form that matches your shop’s branding, with options to set language, availability period, exclude certain products, and add FAQ links.

B2B Collaboration Without Chaos

Base Connect automates data exchange between your business and partners—shops, wholesalers, and warehouses. Orders, stock, and products are updated automatically, without emails, files, or errors. Easily integrate new partners and automate data exchange. You’ll handle more orders, cut costs, and increase your competitiveness.

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One Panel, Complete Control Over Communication

Responso is the command centre for your customer service. All messages from eBay, Amazon, your online shop, and social media come into one panel. Automated replies, Base.com integration, and AI support help your team communicate quickly and effectively. Manage returns, reviews, and tasks without chaos—all in one place.

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How Much Could You Gain? Find Out in 14 Seconds

Want to know how much you could gain with Base.com? Enter a few details into our calculator and in just 14 seconds you’ll get an estimated increase in sales and cost savings. No complex analyses—just concrete numbers to help you make informed business decisions.

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