base.blogE-commerce

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Why Indian Retailers Are Replacing Legacy OMS with Modern OMS Platforms

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Why Indian Retailers Are Replacing Legacy OMS with Modern OMS Platforms

For years, many established Indian retail brands, and even those who jumped into e-commerce early, relied on outdated, often clumsy systems to manage their orders. Think customised spreadsheets, clunky on-premise software, or basic modules bolted onto an old ERP. We call these legacy OMS tools. They were fine when retail was a linear supplier to warehouse to store shelf. But the Indian consumer...

How Fast-Growing Indian Brands Are Weaponizing Tech to Surpass Marketplaces

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How Fast-Growing Indian Brands Are Weaponizing Tech to Surpass Marketplaces

The Indian retail story is being fundamentally rewritten. For years, the narrative was dominated by massive horizontal marketplaces, seemingly unassailable in their scale and discounts. Today, however, a new force is reshaping the landscape: the Direct-to-Consumer (D2C) brand. These fast-growing Indian enterprises are not just surviving alongside the giants; they are building superior, highly...

Why is GST-Compliant Invoicing the Lifeline for E-Commerce Retailers in India?

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Why is GST-Compliant Invoicing the Lifeline for E-Commerce Retailers in India?

The Indian e-commerce market is a high-speed engine of growth. With millions of transactions occurring daily across state lines, the Goods and Services Tax (GST) regime is the backbone that keeps this colossal system functioning legally and efficiently. For every Indian e-commerce seller, generating a GST-compliant invoice is not a mere clerical task; it is the single most critical process that...

How Indian E-commerce Sellers Can Slash Stockouts and Turbocharge Fill Rates

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How Indian E-commerce Sellers Can Slash Stockouts and Turbocharge Fill Rates

Global supply chain issues have consistently caused stockouts, a significant problem that costs retailers nearly $1 trillion globally every year, with almost 70% of online shoppers abandoning their purchase and often moving to a competitor when an item is unavailable. In Indian e-commerce, the difference between a thriving enterprise and one struggling to survive often boils down to a single...

The Future of E-Commerce Operations in India: How Integrated OMS and WMS are Driving Hyper-Efficiency

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The Future of E-Commerce Operations in India: How Integrated OMS and WMS are Driving Hyper-Efficiency

Indian e-commerce is projected to become one of the largest markets globally, its growth is fueled by increasing internet penetration, rapid digital adoption in Tier-2 and Tier-3 cities, and supportive government policies. However, this explosive growth brings unprecedented operational complexity. As a result, for Indian sellers, the race to market dominance isn’t just about customer...

Brightpearl vs Base.com: Which Platform is Best for E-Commerce Sellers?

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Key Summary Brightpearl is an ERP-style retail platform built for established retailers needing deep accounting and reporting tools. Base.com is a next-generation e-commerce operations platform with 1,500+ integrations, automation-first workflows, and built-in AI optimisation. While Brightpearl focuses on finance and ERP features, Base.com automates the entire sales and fulfilment process — from...

Black Friday 2025: From Chaos to Control – How to Keep Your E-Commerce Running Smoothly

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Key Summary Black Friday 2025 is both the biggest sales opportunity and the toughest operational challenge for e-commerce sellers. Common pitfalls: order surges, stockouts, pricing errors, delivery delays, and rising return volumes — all driven by poor flow management. Automation is the game-changer: OMS and WMS systems synchronise orders, inventory, and logistics to keep operations under control...

Complete Warehouse Safety Checklist for Small Businesses and Teams

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Running a warehouse with a small team can be tough and high stakes. Research shows that warehouses contribute to nearly one in four workplace injuries in the logistics industry, often caused by slips, mishandling of equipment, and cluttered spaces. For small sellers, where every worker juggles multiple responsibilities, the risks are amplified. A well designed warehouse safety checklist acts as a...

How to Choose the Right Courier Partner as a Small Brand

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Small brand choosing the right courier partner with Base.com

Choosing the right courier service is a critical decision for any small business. Whether you’re running a direct-to-consumer startup, a boutique eCommerce store, or a local brand specializing in handmade goods, the reliability of your delivery partner has a direct impact on your customer experience and overall business performance. Shipping is no longer a backend task. It’s part of...

Top 5 Packaging Mistakes That Increase Shipping Costs: A Guide for Indian Seller

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Top 5 Packaging Mistakes That Increase Shipping Costs – guide for Indian sellers

Every order that leaves a seller’s warehouse carries more than just the product, it carries the customer’s first impression of the brand. In India’s fast-growing e-commerce market, packaging is no longer just protection; it directly affects shipping costs, return rates, and brand reputation. Sellers on Amazon, Flipkart, Myntra, and Meesho often face losses due to packaging errors. For example...

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