Key Summary Linnworks: Reliable UK system with strong inventory & shipping tools, but costs rise with add-ons and support can be slow. Base.com: All-in-one operations platform with 1,700+ integrations, advanced OMS/WMS, automation-first design. Transparent pricing: Pay monthly, cancel anytime — no add-ons or long-term contracts (unlike Linnworks). Automation advantage: Saves 5–10 hours per...
Key Summary Opportunity: Temu’s UK marketplace launch offers sellers massive visibility, fast-growing traffic, and dedicated local support. Integration: Base’s new Temu integration lets sellers manage orders, listings, and stock across channels — all from one dashboard. Advantage: Early adopters gain boosted exposure, faster delivery, and priority placement as Temu scales in the UK. Base...
Base is being expanded with new modules, features and options every day. Below is a list of the modifications made in September. The most important updates are described in separate blog posts as they are implemented. Product Manager and Order Manager Automatic Actions New condition: “Return in status for a specified number of days” – allows you to trigger automation based on how long a return...
Cross-border sales usually bring two associations: greater reach and… greater chaos. Different languages, different rates, different shopping habits—plus yet more integrations and updates. There’s a better way. The Base + OnBuy marketplace duo was built to scale your sales across 21 European markets. What is OnBuy and why is it worth it? OnBuy is one of the fastest-growing marketplaces in Europe...
Key Summary Challenge: Children’s brands juggle multiple SKUs, seasonal peaks, safety compliance, and multi-channel fulfilment—where late or incomplete orders break trust. Pain Point: Manual workflows cause overselling, errors in bundled products, delayed deliveries, and rising customer frustration. Solution: Base.com centralises orders, syncs stock in real time, automates barcode-driven picking...
Key Summary Challenge: Managing complex e-commerce workflows with limited efficiency. Solution: Base provided seamless onboarding, team-wide support, and warehouse management tools. Outcome: Time saved, streamlined order management, and enthusiastic adoption by staff. Reason for Choosing Base: Strong support, competitive pricing, and ease of use compared to alternatives like Linnworks...
Key Summary In 2024, UK shoppers spent £3.63B online over Black Friday weekend—peak season is the biggest revenue driver for e-commerce brands. Adyogi’s playbook: build pre-buzz campaigns, optimise for seasonal search, use dynamic ads, refresh creatives, and segment offers by discount tiers. Base’s role: ensure operations keep up with demand through multi-channel order sync, real-time inventory...
If you’re a D2C seller in India, the festive season is when everything ramps up – sales, traffic, competition, and opportunity. Whether it’s Diwali, Dussehra, or Christmas, shoppers flood platforms like Amazon and Flipkart looking for products that fit the occasion. This is your chance to grow your brand, reach new customers, and boost your revenue in a big way. But there’s a...
With more than 75 million active customers, Myntra has grown into India’s most trusted destination for fashion and lifestyle shopping. Unlike generic marketplaces, Myntra is built entirely around the fashion category, making it a strategic choice for brands selling apparel, footwear, accessories, and beauty products. It attracts high-intent buyers who are looking for the latest trends, premium...
Key Summary Manual inventory updates lead to overselling and poor customer experience — automation fixes this with real-time stock sync. Seasonal peaks (Christmas, Black Friday, summer) require smarter forecasting with AI-driven insights and product tagging. Inefficient warehouses waste time and money — barcode scanning, optimal picking routes, and OMS integration speed up fulfilment. Dead stock...