Key Summary Black Friday 2025 is both the biggest sales opportunity and the toughest operational challenge for e-commerce sellers. Common pitfalls: order surges, stockouts, pricing errors, delivery delays, and rising return volumes — all driven by poor flow management. Automation is the game-changer: OMS and WMS systems synchronise orders, inventory, and logistics to keep operations under control...
Running a warehouse with a small team can be tough and high stakes. Research shows that warehouses contribute to nearly one in four workplace injuries in the logistics industry, often caused by slips, mishandling of equipment, and cluttered spaces. For small sellers, where every worker juggles multiple responsibilities, the risks are amplified. A well designed warehouse safety checklist acts as a...
Every order that leaves a seller’s warehouse carries more than just the product, it carries the customer’s first impression of the brand. In India’s fast-growing e-commerce market, packaging is no longer just protection; it directly affects shipping costs, return rates, and brand reputation. Sellers on Amazon, Flipkart, Myntra, and Meesho often face losses due to packaging errors. For example...
What an incredible day! On 23rd October 2025, we hosted our first-ever Base Meet Up, Scale Up at RSA House in London, bringing together sellers, marketplaces, and partners from across the UK eCommerce ecosystem for a full day of learning, strategy, and inspiration. To everyone who joined us — thank you for making it such a special day. And for those who couldn’t make it — here’s your recap of the...
Key Summary Linnworks: Reliable UK system with strong inventory & shipping tools, but costs rise with add-ons and support can be slow. Base.com: All-in-one operations platform with 1,700+ integrations, advanced OMS/WMS, automation-first design. Transparent pricing: Pay monthly, cancel anytime — no add-ons or long-term contracts (unlike Linnworks). Automation advantage: Saves 5–10 hours per...
Key Summary Opportunity: Temu’s UK marketplace launch offers sellers massive visibility, fast-growing traffic, and dedicated local support. Integration: Base’s new Temu integration lets sellers manage orders, listings, and stock across channels — all from one dashboard. Advantage: Early adopters gain boosted exposure, faster delivery, and priority placement as Temu scales in the UK. Base...
Base is being expanded with new modules, features and options every day. Below is a list of the modifications made in September. The most important updates are described in separate blog posts as they are implemented. Product Manager and Order Manager Automatic Actions New condition: “Return in status for a specified number of days” – allows you to trigger automation based on how long a return...
Cross-border sales usually bring two associations: greater reach and… greater chaos. Different languages, different rates, different shopping habits—plus yet more integrations and updates. There’s a better way. The Base + OnBuy marketplace duo was built to scale your sales across 21 European markets. What is OnBuy and why is it worth it? OnBuy is one of the fastest-growing marketplaces in Europe...
Shoppers are already asking AI what to buy. With OpenAI’s Agentic Checkout, they can now discover, evaluate, and purchase products directly inside a conversation—no tab hopping, no forms, just natural language to checkout. Base.com is among the first ecommerce management platforms to integrate fully with Agentic Checkout, connecting your catalog to this new, AI-powered buying journey. What is...
Key Summary Challenge: Managing complex e-commerce workflows with limited efficiency. Solution: Base provided seamless onboarding, team-wide support, and warehouse management tools. Outcome: Time saved, streamlined order management, and enthusiastic adoption by staff. Reason for Choosing Base: Strong support, competitive pricing, and ease of use compared to alternatives like Linnworks...