The world of e-commerce is rapidly evolving, and retailers are constantly on the lookout for new avenues to reach a broader audience. That’s why we at Base are thrilled to announce our partnership with Fruugo, a global marketplace connecting retailers with millions of customers worldwide. This powerful integration is set to unlock fresh opportunities for businesses, enhancing their reach...
Borderless eCommerce is connecting sellers and shoppers in ways that sustain engagement and foster brand loyalty. As the borders come down, paywalls are being simplified to help shoppers feel at home when transacting with sellers overseas. Several homegrown brands like Snitch brand themselves as “Made in India, for the World”, underlining the importance of global readiness in every aspect of...
Are you selling on Amazon, but your products are getting lost in a sea of competition? Amazon A+ Content is the missing element that transforms a standard listing into a professional product presentation, on par with the biggest brands. Learn how to use this tool to turn casual shoppers into loyal customers. What is Amazon A+ Content? Amazon A+ Content is a tool available for sellers who have...
Base is being expanded with new modules, features and options every day. Below is a list of the modifications made in January. The most important updates are described in separate blog posts as they are implemented. Product Manager and Order Manager Automatic Actions Added Empty value/non-empty value option in the conditions for automatic product actions to additional fields of the number type...
The rise of returns, particularly those that are bracketed and fake is a wake up call to eCommerce sellers who are operating in the fashion industry. Even with online orders having a higher return rate than brick-and-mortar spaces, clothing is the worst hit sector, with return rates averaging 25-40%. According to Coresight Research, ecommerce return rates for apparel rose to 24.4% in 2023. This...
Base is being expanded with new modules, features and options every day. Below is a list of the modifications made in December. The most important updates are described in separate blog posts as they are implemented. Product Manager and Order Manager Automatic Actions Added Does not contain to the Return Item Status condition, enabling the selection of a phrase that does not appear in the return...
Base is being expanded with new modules, features and options every day. Below is a list of the modifications made in November. The most important updates are described in separate blog posts as they are implemented. Product Manager and Order Manager Automatic Actions Added Payment link created event in Automatic Actions Added the Connect employee profile in Automatic Action conditions New...
On December 13, 2024, a new EU regulation will come into force, significantly impacting online retailers across the European Union. The General Product Safety Regulation (GPSR) introduces several important changes regarding product safety and information obligations. Let’s take a look at what GPSR means for the e-commerce industry and how to prepare for it. What is GPSR, and what are its...
Base is being expanded with new modules, features and options every day. Below is a list of the modifications made in October. The most important updates are described in separate blog posts as they are implemented. Product Manager and Order Manager Automatic Actions Added condition to determine whether the return is partial or complete Added new condition Company Name (invoice) Added the...
Returns are an integral part of running an e-commerce business. In industries like fashion, return rates can reach as high as 30–50% of parcels shipped, which means hundreds of products to receive, sort and deploy in warehouses. Managing this entire process becomes time-consuming and costly. In response to these challenges, the Returns Assistant was created—a tool that enables efficient...