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Customers love clothing! The fashion industry is a never-ending sales opportunity—but it also comes with challenges like meeting customer expectations… and sizes. We’ve got solutions to keep your clothing, footwear, and accessories sales as organised as an English wardrobe, with returns handled seamlessly—because they’re automated! Discover the order management system designed for the fashion sector, already trusted by over 30,000 sellers.
While your personal wardrobe might handle a bit of organised chaos, your warehouse can’t. Keeping sizes, variants, and their locations in order is key to fulfilling orders accurately and shipping the right items. With Base.com’s Product Manager, your diverse range is precisely catalogued, and you can easily manage it all from a single panel. The WMS features make it easier for your team to pick products quickly and make the best use of storage space. Choose a proven sales platform for clothing and footwear that helps you avoid costly chaos, negative reviews, and unnecessary returns.
Mass returns are the bane of the fashion industry. Customers return items due to poor sizing, lack of information, changing their minds after seeing the product, or simply ordering multiple sizes to try on at home. With Base.com, you’ll ensure your products have precise descriptions, photos, and attributes across every sales channel, reducing the risk of bad purchases. And if a customer does decide to return something, you can handle it automatically! The Returns Module offers features like personalised forms, quick order identification via the shipping label, return statuses, and automated updates to keep customers informed every step of the way.
Fashion is all about change—which means challenges like fast-moving trends, seasonal collections, and the risk of stock piling up in the warehouse. Base.com helps you integrate your clothing store with wholesalers and manage deliveries smoothly, letting you capitalise on sales peaks and maximise profits. With the WMS module, you’ll have complete control over your stock and be able to react quickly to demand changes. And if you choose to run a seasonal sale, the system helps you manage discounts using clear pricing groups.
Clothing, footwear, and accessories are major categories not only on fashion-specific platforms but also on general marketplaces like Amazon. But how can you keep your listings up-to-date across so many platforms when trends change so fast? With Base.com’s Marketplace Manager and AI features, you can easily prepare thousands of listings tailored to each channel’s requirements—including international ones—and publish them with just a few clicks. And when you need to update them, you can use bulk operations instead of making changes one by one. You’ll save weeks of work!
Zalando Europe’s largest fashion marketplace gives you access to 51 million active customers across 25 countries. If you sell clothing, footwear, or accessories like bags and watches, becoming a Zalando partner is a must.
SHEIN Beloved by Gen Z and Millennials, SHEIN is one of the fastest-growing shopping apps in online retail history. With over 500 million app downloads and 250 million fans on social media, it’s a platform worth considering for your fashion range.
Debenhams Marketplace A trusted name on the UK high street, Debenhams Marketplace offers a strong platform for selling clothing, footwear, and accessories. Take advantage of its loyal customer base to grow your online fashion sales.
eBay A well-established marketplace in the UK, eBay is a go-to platform for fashion sellers looking to reach a broad audience. With flexible listing options for new, pre-owned, and even vintage clothing, it’s perfect for expanding your reach.
Want to always stay one step ahead of the competition? Price automation in Base.com lets you respond dynamically to competitor price changes. Keep your offers attractive, increase sales, and win customers. The tool ensures your prices are always up-to-date, profitable, and aligned with your business goals. It’s a simple yet powerful tool for anyone looking to stay competitive in e-commerce.
Learn more about price automationManaging returns from multiple platforms, restocking inventory, invoice adjustments, and refunds—these are just some of the improvements you’ll find for free in Base.com. We offer a comprehensive, automated solution that streamlines the returns process from start to finish. Provide customers with a return form that matches your shop’s branding, with options to set language, availability period, exclude certain products, and add FAQ links.
Base Connect automates data exchange between your business and partners—shops, wholesalers, and warehouses. Orders, stock, and products are updated automatically, without emails, files, or errors. Easily integrate new partners and automate data exchange. You’ll handle more orders, cut costs, and increase your competitiveness.
Learn more about Base ConnectResponso is the command centre for your customer service. All messages from eBay, Amazon, your online shop, and social media come into one panel. Automated replies, Base.com integration, and AI support help your team communicate quickly and effectively. Manage returns, reviews, and tasks without chaos—all in one place.
Learn more about ResponsoWant to know how much you could gain with Base.com? Enter a few details into our calculator and in just 14 seconds you’ll get an estimated increase in sales and cost savings. No complex analyses—just concrete numbers to help you make informed business decisions.
Calculate impactBase.com empowers you to manage your entire sales process in one place. Beyond its extensive features, it gives you access to a product warehouse where you can build your product database, a panel for bulk listing to marketplaces, and seamless integrations with your online store and key marketplaces.
Functions overviewOrder ManagerMarketplace ManagerProduct ManagerPrice automationWMSShipping managementWorkflow automationBase ConnectAI for e-commerce
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